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You're viewing an older version from Oct 7, 2026. The latest scored 75/100.See latest
C

calendly.com

Meeting Scheduling Software and AI Meeting Tools | Calendly

75

Conversion score

Solid, with gaps

68

Design score

Modern design

Biggest opportunity: headline clarity

To score higher, aim for this: Clear product, audience, and benefit, with minor wordiness or abstraction.

Conversion

75/100

Headline clarityOkay6.0/10

Understandable product and benefit, but the audience or outcome needs a second read.

Call to actionStrong8.9/10

Visitors can start instantly in the first section: a prompt or URL input, or a specific value-led low-risk CTA (e.g. "Start free, no card needed").

Social proofStrong6.9/10

Named testimonials or recognizable logos plus at least one specific number.

ScannabilityStrong8.8/10

Clear sections with descriptive subheadings and mostly short copy.

Design

68/100

ModernityStrong9.5/10

A distinctive, crafted design system with custom typography and tokens.

ConsistencyOkay4.9/10

A clear palette and type system with a few one-off colors, sizes or shapes.

Visual hierarchyOkay5.4/10

A headline and some sections, but the flow is uneven.

MobileStrong7.6/10

Many breakpoints with a flex/grid layout.

PolishStrong8.8/10

Icons, transitions, hover and focus states, a social preview image.

First screen
Clear way to start
Intro
Easy to read
Headline
No buzzwords
Page type
SaaSB2B SMB

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